We believe it is our responsibility, as the largest toy manufacturer in the world, to lead the way in making a difference in the lives of children. We do that through our safe and reliable products as well as by giving back to our communities through our philanthropic programs.

Each and every day, whether partnering with global organizations, granting funds in local communities, donating toys, or coordinating our worldwide volunteer force, Mattel is making a difference - one child at a time.

This philanthropic drive is part of who we are as a company. Mattel has a long history of actively supporting communities around the world with a global commitment to children in need. Mattel's philanthropic programs consist of the Mattel Children's Foundation, which includes U.S. and international grantmaking and employee matching gifts, scholarships, as well as toy donations, corporate contributions, partnerships and volunteerism.

Mattel's philanthropic programs are guided by our philanthropic vision and:

Mattel's Philanthropic Mission
Mattel makes a difference in the global community by effectively serving children
in need. Partnering with charitable organizations dedicated to directly serving children, Mattel creates joy through the Mattel Children's Foundation, product donations, grant making and the work of employee volunteers. We also enrich the lives of Mattel employees by identifying diverse volunteer opportunities and supporting their personal contributions through the matching gifts program.

Mattel's Philanthropic Values
We intend to make a meaningful difference in the lives of children in need around
the world through our interactions - how we "play" - with our communities, our
partners, and our volunteers.

• Play with Passion: By making a meaningful and lasting impact on children globally.
• Play Together: By forming deep partnerships to enrich the communities in which we work and play, and engaging Mattel employees in our efforts.
• Play Fair: By acting with unwavering integrity in all aspects of our work.
• Play to Grow: By striving to make long term differences in the lives of children in need and seeking continuous improvement.

• LEARNING -Increasing access to education and in particular, innovative strategies to promote and address the issue of literacy globally.
• HEALTH -Supporting the physical health and well-being of children, with particular emphasis on promoting healthy, active lifestyles.
• GIRL EMPOWERMENT -Promoting self-esteem in young girls.
• JOY -Bringing smiles to children's faces around the world.

2011 Philanthropy Results – Mattel and the Mattel Children’s Foundation

In 2011, Mattel granted Mattel Children’s Foundation and Mattel’s Philanthropy programs $9 million in cash. Throughout the year, the Mattel Children’s Foundation donated over $4.5 million in cash grants to organizations serving children around the world.

The Mattel Children’s Foundation continued its support of seven Signature Partners in 2011: Mattel Children’s Hospital UCLA, which served more than 100,000 children last year; Special Olympics, particularly their SO Get Into It school programs and Young Athletes Program involving over 30,000 youth in more than 80 countries over the past eight years; Save the Children, which supports early childhood development in India and Malawi and Early Steps to School Success program in rural communities across the United States; the National Association of Children’s Hospitals and Related Institutions (NACHRI) through which over 66,000 toys are donated to most of its 220 member organizations annually; Children Affected by AIDS Foundation (CAAF), which granted funds to organizations serving thousands of children impacted by HIV/AIDS, including AIDS orphans.; Make-A-Wish Foundation, which grants wishes to children with life-threatening illnesses around the world; and our newest Signature Partner, Playworks, which will ensure underprivileged children have access, tools, and ability to enjoy the benefits of play.

Mattel also donated almost one million toys valued at approximately $10 million in retail value to thousands of organizations around the world. In addition, over 8,000 Mattel employees volunteered in charitable activities, including Team Mattel, which partners Mattel employees with local Special Olympics programs around the world, making it the largest international team of corporate volunteers in the history of Special Olympics.

For more information about Mattel’s philanthropic results in 2010, please click on the link to the 2010 Philanthropy Programs Annual Report on this page.