We believe every child has a fundamental right to play, and we strive to leverage our corporate resources to make that happen. Through our partnerships, sponsorships and community support, we are helping organizations overcome barriers to play and providing unforgettable memories for kids in need.

The Mattel Children's Foundation

The Mattel Children's Foundation was created more than 40 years ago with a vision of making a difference in the lives of children in need around the world. Since then, the Foundation has supported thousands of organizations and millions of children.
We know play is one of the most powerful ways we can affect meaningful change in kids’ lives. Whether it's on the playground, at home or at one of our many volunteer events, Mattel is committed to ensuring all children have the opportunity to play. 
  • Create Access to Play

    We create meaningful play experiences for children in need. We do this through our toy donations, play kits and  partnerships with leading organizations and events. 
  • Encourage Education and Well-being

    Our Hot Wheels Speedometry program encourages STEAM (Science, Technology, Engineering, Art, Math) development and our partnership with UCLA Mattel Children’s Hospital advances research for improving children’s health.
  • Prepare the Next Generation

    Through the Barbie Dream Gap Project and the Ruth Handler Mentorship program, we are creating a pathway for girls and young professionals. 
  • Strengthen Communities

    We actively support communities around the world through employee volunteerism, gifts, grants and disaster relief support.  


For inquiries regarding Mattel Philanthropy Programs and the Mattel Children’s Foundation, please email

How do I request toys for my charity?
Download the Toy Donation Application. Once on the Good360 homepage, click “view Mattel donations” and then click “registration.” For more information, please contact or (703) 836-2121.