Encourage Education and Well-being

Our Hot Wheels Speedometry program encourages STEAM (Science, Technology, Engineering, Art, Math) development, and our partnership with UCLA Mattel Children’s Hospital advances research for improving children’s health.

Hot Wheels Speedometry

We believe in STEAM learning and want to make this as accessible as possible for all kids. Launched in the Fall of 2013, Speedometry – a free curriculum offered online to educators, and designed for kindergarten and fourth grade students, that utilizes Hot Wheels cars and tracks to teach the fundamentals of STEAM is the result of a collaboration between the USC Rossier School of Education, the Mattel Children’s Foundation and the Hot Wheels Brand Team. Our goal is to empower parents and educators with an engaging and accessible curriculum that teaches math, science and physics.

UCLA Mattel Children’s Hospital

Through its collaboration with UCLA Health, the Mattel Children’s Foundation supports the health of children and works to create a nurturing, compassionate environment for those undergoing medical care through both financial and in-kind support.

Brave Barbie

Mattel’s annual toy donation includes brave Barbie dolls, a series of dolls without hair designed to bring hope and comfort to young patients battling cancer and illnesses that cause hair loss. To date, Mattel has donated more than 70,000 dolls to UCLA Mattel Children’s Hospital and to its network of more than 200 hospitals associated with the Children’s Hospital Association, CureSearch for Children’s Cancer, and the National Alopecia Areata Foundation, among others.