Adriana Cisneros
CEO of Cisneros Group of Companies
Key Experience/Director Qualifications
Ms. Cisneros brings to Mattel’s Board significant leadership, media, real estate, entertainment, consumer products, and digital experience. As the Chief Executive Officer of a global company, she has valuable expertise in restructuring, growth strategy, and technology. Ms. Cisneros has experience transforming a company through innovation and digital strategy. She brings a valuable perspective on global consumers and corporate social responsibility. She also has experience serving on the boards of nonprofit entities.
Age:
44
Director Since:
2018
Mattel Committee Memberships
Governance and Social Responsibility Committee
Career Highlights
Cisneros Group of Companies, a privately held company with over 90 years’ experience operating businesses globally with three divisions (Cisneros Media, Cisneros Interactive, and Cisneros Real Estate)
- Chief Executive Officer since September 2013
- Vice Chairman and Director of Strategy (September 2005 – August 2013)
Other Public Company Directorships
- Ford Motor Company since July 2024
- AST SpaceMobile, Inc. since April 2021
Additional Leadership Experience and Service
- Director, La Wawa since 2023
- Director, The Electric Factory since 2023
- Advisor, The Venture City since 2023
- Director, Americas Society/Council of the Americas since 2021
- Member, Strategic Advisory Board of Mission Advancement Corp. since 2020
- Director, Citibank Private Bank Latin American Advisory Board since 2018
- Director, Knight Foundation since 2018
- Director, Parrot Analytics since 2018
- Trustee, The Paley Center for Media since 2016
- Member, International Academy of Television Arts & Sciences since 2015
- Advisory Member, Museum of Modern Art - Cisneros Institute since 2012
- President, Fundación Cisneros since 2009
- Director, University of Miami (2017 – 2023)
- Co-chair, Endeavor Miami (2014 – 2020)
Skills
Brand and Marketing
Corporate Citizenship/ESG
Entertainment/Media
International/Global Operations
Senior Leadership
Technology/E-Commerce
Career Highlights
Credo Partners AS,
An investment firm focusing on mid-size companies
• Head of Denmark since October 2019
TOP TOY
A toy retailer in the Nordic market
• Chief Executive Officer (April 2016 – January 2018)
LEGO Systems, Inc.,
The Americas division of the family-owned and privately-held The LEGO Group, a toy company based in Denmark
• President (January 2004 – March 2016)
The Lego Company
• Senior Vice President, Europe North and Europe East (April 2000 – December 2003)
• Senior Vice President, Special Markets (1999 – 2000)
• Vice President/General Manager, LEGO New Zealand (1995 – 1999)
Additional Leadership Experience and Service
• Interim Executive Director, Mattel (October 2018 – September 2019)
• Advisor, American Toy Industry Association since 2014; also served as Chairman (2012 – 2014)
and Board Member at large since 2004
• Director, A.T. Cross, R.I (2014 – 2016)
• Board member, Varier Furniture A/S Oslo since 2015; also serves as Chairman since 2019
• Director, LEGO Children’s Fund (2010 – 2016)
• Director, Connecticut Children’s Medical Center (2008 – 2016); also served on Executive and Strategy Task Force Committee
• Advisor, AVT Business School since 2018
• Director, Patentrenewals.com since 2018
• Director, Isabella A/S since 2018
• Board member, Postevand Aps since 2015; also serves as Chairman since 2019 • Chairman, BørneRiget Fonden since 2020
• Board Member, BoeBeauty (2020 – 2022)
